1/7/2024 0 Comments Gmb seo![]() ![]() With GMB, businesses can add and claim locations, edit listing information such as opening hours, clean up closed and duplicate locations, and more. Since 2014, GMB has provided a manual means through which companies can manage their location data across Google Search, Google Maps, and ads. For businesses increasingly dependent on mobile consumers, the accuracy of location data on Google can often be the difference between thriving and struggling to stay in business. Google also operates Google Maps, the world’s most popular local search and mapping app. ![]() “28.88% of consumers who search for a type of local business on a mobile device call or go to that business within 24 hours.”Īs the world’s preeminent search engine, Google maintains a 69% share of search in the U.S. Today, a well-maintained GMB listing is a vital source of traffic and, ultimately, revenue, especially for businesses competing for location-specific keywords. GMB is a unique tool created for small, medium and large businesses who want to show their online presence to potential customers who are using Google search and maps. In other words, it became the first step in any local search marketing strategy. It had an added benefit of allowing businesses to stay on top of reviews, and to perform analytics on interactions like clicks, views, calls and requests for directions. Google My Business (GMB) was rolled out in 2014 to make it easier for businesses to be found via search. Positive reviews can also help attract new customers and improve conversion rates. Increased Credibility: Google My Business allows customers to leave reviews of a business, which can help increase credibility and trust in the brand.Free to Use: Google My Business is completely free to use, making it a cost-effective way for businesses to improve their online presence and attract more customers.A verified and optimized Google My Business listing can help increase credibility and trust in the brand and improve the business’s overall online presence. Better SEO: Google My Business can help improve a business’s search engine ranking, leading to more traffic and potential customers.Google My Business allows businesses to post updates, photos, offers, and other content, making it easier to engage with potential customers and increase their interest in the business. Increased Engagement: According to Google, customers are more likely to request driving directions to a business and click through to its website if its Business Profile has photos.This includes business hours, phone numbers, website links, photos, and reviews, making it easier for customers to choose a business and increasing the likelihood of conversion. Complete Business Information: With Google My Business, businesses can provide potential customers with all the information they need in one place.By creating a listing, businesses can show up in local search results, Google Maps, and other Google services. Improved Online Visibility: Google My Business makes it easier for potential customers to find a business online.Here are some of the benefits of Google My Business for marketing: Google My Business is a free tool that allows businesses to create a listing that appears when someone searches for their business or a related term, which can provide numerous benefits for marketing efforts. That’s why it is so important to show your presence on the internet thanks to which you might get new potential customers who will buy your product in physical or online stores. ![]() Nowadays, many customers prefer to search for products online and check their availability and price before going to the physical store. ![]()
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